Andy Warhol Exhibit – The Art Institute of Chicago – October 24, 2019

In 1963, Andy Warhol silkscreened thirty black-and-white images of the Mona Lisa onto a canvas and called it Thirty Are Better Than One. Now part of the Warhol exhibit at The Art Institute, it reminded me of the scene between Ted and the hitchhiker from There’s Something About Mary.

Hitchhiker: You heard of this thing, the 8-Minute Abs?
Ted: Yeah, sure, 8-Minute Abs. . . . the exercise video.
Hitchhiker: Yeah, this is going to blow that right out of the water. Listen to this: 7 Minute Abs. . . . Think about it. You walk into a video store, you see 8-Minute Abs sitting there, there’s 7-Minute Abs right beside it. Which one are you gonna pick, man?
Ted: I would go for the 7.
Hitchhiker: Bingo, man, bingo. 7-Minute Abs. And we guarantee just as good a workout as the 8-minute folk.
Ted: You guarantee it? That’s — how do you do that?
Hitchhiker: If you’re not happy with the first 7 minutes, we’re gonna send you the extra minute free. You see? That’s it. . . .
Ted: . . . . That’s good. Unless, of course, somebody comes up with 6-Minute Abs. Then you’re in trouble, huh?

Irrefutable logic. If someone had dared to silkscreen 31 images of the Mona Lisa, we might be viewing their body of work instead of Warhol’s. James Dean instead of Marlin Brando. Progresso soup instead of Campbell’s.

Among the plethora of Warhol merchandise being sold in The Art Institute gift shop are jigsaw puzzles of his displayed work, including the famous portrait of Mao Tse Tung, which the museum label acknowledges, presented the ironic possibility of subverting a communist icon into a commercial one. I didn’t notice the price tag for the puzzle or whether its directions suggest that it be assembled communally.
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Fittingly, the exhibit is a very large one, evoking Warhol’s credo “Always leave them wanting less.”